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Star Sports: A new logo, packaging & brand identity

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MUMBAI: It was a historic moment for Star India when on 6 November at the stroke of midnight it unveiled the new identity for six of its sports channels - Star Sports1, Star Sports 2, Star Sports 3, Star Sports HD1 and Star Sports HD 2 - and its website (starsports.com). (Star Sports 3 replaced Star Cricket, while Star Sports 4 replaced ESPN and Star Cricket HD and ESPN HD were rebranded as Star Sports HD1 and HD2.)

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